Connected TV Advertising

Reach 117 Million Cord-Cutters & Dominate the Big Screen

While your competitors fight for attention on tiny phone screens, smart businesses are conquering the living room. CTV advertising delivers your message on 65-inch screens with Netflix-quality targeting.

117M
CTV viewers in US
89%
Ad completion rate
5.2x
Higher brand recall

CTV vs Traditional TV

Targeting Precision
Demographics
Behavioral
Viewability
45%
95%+
Attribution
Real-Time

"CTV tripled our qualified leads in 30 days"

- Jennifer L., CMO

Why Connected TV Advertising?

Traditional TV advertising is evolving. Today's consumers are cutting the cord and streaming content on-demand. Connected TV advertising allows you to reach these cord-cutters with targeted, engaging video content across streaming platforms like Hulu, Roku, YouTube TV, and more.

Our minority-owned digital marketing agency leverages 15+ years of experience to create CTV campaigns that combine the impact of television with the precision of digital advertising.

Premium Streaming Platforms

Access to top-tier inventory across Hulu, Roku, Samsung TV Plus, YouTube TV, and more

Precise Audience Targeting

Target by demographics, interests, behaviors, and viewing habits for maximum relevance

Measurable Results

Detailed analytics and attribution tracking for clear ROI measurement

CTV Advertising Statistics

85%

of US households use streaming services

73%

higher completion rates vs. traditional TV

2.5x

better audience targeting precision

90%

of CTV ads are non-skippable

Our Connected TV Advertising Services

From strategy development to campaign optimization, we provide end-to-end Connected TV advertising solutions that maximize your reach and ROI across all streaming platforms.

CTV Campaign Strategy & Planning

Comprehensive strategy development including audience research, platform selection, budget allocation, and campaign objectives alignment.

  • Audience Analysis & Segmentation
  • Platform Strategy & Selection
  • Budget Optimization Planning
  • KPI & Success Metrics Definition

Video Creative Development

Professional video ad creation optimized for streaming platforms, including multiple formats, lengths, and versions for A/B testing.

  • 15, 30 & 60-second Video Ads
  • HD & 4K Video Production
  • Platform-Specific Optimization
  • Multiple Creative Variations

Programmatic Media Buying

Advanced programmatic advertising across premium CTV inventory with real-time bidding and optimization for maximum efficiency.

  • Premium Inventory Access
  • Real-Time Bidding Optimization
  • Automated Campaign Management
  • Cross-Platform Integration

Advanced Audience Targeting

Precise targeting capabilities using first and third-party data, behavioral patterns, and streaming habits for optimal reach.

  • Demographic & Geographic Targeting
  • Behavioral & Interest Targeting
  • Lookalike Audience Creation
  • Custom Audience Integration

Analytics & Performance Reporting

Comprehensive performance tracking and reporting with detailed insights into campaign effectiveness and ROI measurement.

  • Real-Time Campaign Monitoring
  • Completion Rate Analysis
  • Attribution & Conversion Tracking
  • Custom Dashboard & Reports

Campaign Optimization & Management

Continuous optimization and management to improve campaign performance, reduce costs, and maximize return on ad spend.

  • A/B Testing & Creative Rotation
  • Bid Strategy Optimization
  • Frequency Capping & Pacing
  • Performance-Based Adjustments

Ready to Reach Streaming Audiences?

Let's create your Connected TV advertising strategy.

Partner with our minority-owned digital marketing agency to reach cord-cutters and streaming audiences with targeted, measurable Connected TV campaigns.